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1

How live videos and stories in social media influence tourist opinions and behaviour

Huertas, Assumpció

Journal:

Information Technology & Tourism

Year:

2018

Language:

english

File:

PDF, 703 KB

english, 2018

2

Public relations and tourism: Fighting for the role of public relations in tourism

Assumpció Huertas

Journal:

Public Relations Review

Year:

2008

Language:

english

File:

PDF, 98 KB

english, 2008

3

YouTube usage by Spanish tourist destinations as a tool to communicate their identities and brands

Huertas, Assumpció, Míguez-González, María Isabel, Lozano-Monterrubio, Natàlia

Journal:

Journal of Brand Management

Year:

2017

Language:

english

File:

PDF, 308 KB

english, 2017

4

Blogging PR: An exploratory analysis of public relations weblogs

Jordi Xifra, Assumpció Huertas

Journal:

Public Relations Review

Year:

2008

Language:

english

File:

PDF, 156 KB

english, 2008

5

User reactions to destination brand contents in social media

Huertas, Assumpcio, Marine-Roig, Estela

Journal:

Information Technology & Tourism

Year:

2016

Language:

english

File:

PDF, 806 KB

english, 2016

6

Trending topics and key issues in Public Relations

Huertas, Assumpció, Capriotti, Paul

Journal:

Catalan Journal of Communication & Cultural Studies

Year:

2015

Language:

english

File:

PDF, 238 KB

english, 2015

7

Which emotional brand values do my followers want to hear about? An investigation of popular European tourist destinations

Lalicic, Lidija, Huertas, Assumpció, Moreno, Antonio, Jabreel, Mohammed

Journal:

Information Technology & Tourism

Year:

2018

Language:

english

File:

PDF, 826 KB

english, 2018

8

Emotional brand communication on Facebook and Twitter: Are DMOs successful?

Lalicic, Lidija, Huertas, Assumpció, Moreno, Antonio, Jabreel, Mohammed

Journal:

Journal of Destination Marketing & Management

Year:

2019

Language:

english

File:

PDF, 710 KB

english, 2019

9

Centre and periphery: Two speeds for the implementation of public relations in Spain

Assumpció Huertas, José Fernández Cavia

Journal:

Public Relations Review

Year:

2006

Language:

english

File:

PDF, 102 KB

english, 2006

10

Official tourist destination websites: Hierarchical analysis and assessment with ELECTRE-III-H

Del Vasto-Terrientes, Luis, Fernández-Cavia, José, Huertas, Assumpció, Moreno, Antonio, Valls, Aida

Journal:

Tourism Management Perspectives

Year:

2015

Language:

english

File:

PDF, 1.92 MB

english, 2015

11

Semantic comparison of the emotional values communicated by destinations and tourists on social media

Jabreel, Mohammed, Moreno, Antonio, Huertas, Assumpció

Journal:

Journal of Destination Marketing & Management

Year:

2016

Language:

english

File:

PDF, 1.37 MB

english, 2016

12

Advancing the study of place brands, tourism and reputation management

Morgan, Nigel, Huertas, Assumpció

Journal:

Catalan Journal of Communication & Cultural Studies

Year:

2011

Language:

english

File:

PDF, 213 KB

english, 2011

13

The power of photographs in the communication and public relations of tourist destinations and their brands through Facebook and Flickr

Míguez-González, María Isabel, Huertas, Assumpció

Journal:

Catalan Journal of Communication & Cultural Studies

Year:

2015

Language:

english

File:

PDF, 969 KB

english, 2015

14

Semantic analysis and the evolution towards participative branding: Do locals communicate the same destination brand values as DMOs?

Jabreel, Mohammed, Huertas, Assumpció, Moreno, Antonio, Angus, Daniel

Journal:

Year:

2018

Language:

english

File:

PDF, 2.11 MB

english, 2018

15

How do destinations use twitter to recover their images after a terrorist attack?

Oliveira, Andrea, Huertas-Roig, Assumpció

Journal:

Journal of Destination Marketing & Management

Year:

2019

File:

PDF, 524 KB

2019